European Business Transformation Hub completes onboarding of the senior practitioner cohort. The first independent enterprise GenAI study built on paid enterprise tools, real anonymized workflows, and senior decision-makers is now in the field.

Most organisations measure how many employees use AI tools. They do not measure whether the time spent verifying AI output is eating the time saved generating it. That gap has a name: the Verification Tax. And Lab 01 at EBTHub is the first study to measure it properly.